Here’s a vintage refrigerator advertisement from 1938, manufactured by the Gramophone Company Ltd.
The vintage refrigerator advertisement shows the famous trademark of His Master’s Voice and the H.M.V. refrigerator which apparently is the only one equipped with a silent circulator (a cooling mechanism that the company claims will last a lifetime).
This is the original scan:
This is my re-touched, cleaner version:
- The H.M.V trademark image comes from a painting by English artist Francis Barraud (1826-1924) and titled His Master’s Voice.
- Apparently the dog on the trademark image was called Nipper and belonged to Francis Barraud’s brother Mark.
- When Mark died, Francis inherited Nipper, with a cylinder phonograph and recordings of Mark’s voice.
- When Mark’s voice was played on the gramophone, Nipper took an avid interest in it, so much so that Francis made a painting out of the dog listening to his brother’s voice coming out of the trumpet of the gramophone; hence His Master’s Voice.
- In 1899 William Barry Owen, one of the founders of The UK Gramophone Co, bought the painting from Francis. Owen then asked him to paint over the Edison machine with a gramophone.
- The image was first used on the company’s catalogue dated December 1899.
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